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Vibe Pixel Tracking with Google Tag Manager
Vibe Pixel Tracking with Google Tag Manager

Learn how to install a Vibe Pixel on GTM.

Quentin Marchese avatar
Written by Quentin Marchese
Updated over a week ago

In this article, we will cover the following topics:

Implement your main pixel tracking code

Your main pixel tracking code can be found at the top of the Vibe.co Measurement web page under the Settings menu. This code enables you to monitor the number of page views and sessions attributed to your campaigns.

Simply copy the code and follow the below step-by-step guide:

  1. Go to GTM and navigate to Tags > New Tag > Custom HTML.

  2. Copy and paste the Vibe code into the HTML field of the new tag.

  3. Click on Triggering and select All Pages.

  4. Name your tag.

  5. Save.

Implement the Lead tracking code

You can use the Lead tracking code to track any specific action that you wish to include in your Vibe.co reporting, such as a button click, form completion, or thank you page view.

To implement Lead tracking, simply copy the code from your Measurement page and follow these step-by-step instructions:

  1. Go to GTM and navigate to Tags > New Tag > Custom HTML.

  2. Copy and paste the Vibe code into the HTML field of the new tag.

  3. Click on Triggering and set the trigger to fire.

    • You should trigger that tag only on specific actions you want to track - in the screenshot below, the lead tag will trigger only when web visitors go to the thank you page.

  4. Name your trigger and your tag.

  5. Save.

Implement the Purchase tracking code

This code enables you to track any action related to a purchase event on your website.

To use the Purchase tracking event, simply copy the code from your Measurement page and follow these step-by-step instructions:

  1. Go to GTM and navigate to Tags > New Tag > Custom HTML.

  2. Copy and paste the Vibe code into the HTML field of the new tag.

  3. Replace 'INSERT_PRICE_HERE' in the Vibe code with your GTM purchase variable within two curly brackets.

    • This will allow you to track any purchase amount captured, especially if you are selling products with multiple prices. Note: Purchase variables vary from site to site. You will need to consult your developer to know those of your website.

  4. Click on Triggering and set the trigger to fire that purchase event.

  5. Save.

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