1. Add the Vibe Pixel Tag in GTM
Step 1: Find the Vibe pixel in the Templates section
To add the Vibe Pixel tag in GTM, you can simply click this link that will redirect you to the Vibe pixel template in tag manager. (Link: https://tagmanager.google.com/gallery/#/owners/vibe-ad/templates/vibe-gtm-template)
If you encounter issues with the link, follow these steps:
Open Google Tag Manager and select “Templates” on the left-hand side.
In the Tag Templates section, click “Search Gallery” to access the Template Gallery.
Locate the Vibe Pixel in the gallery. Use the search function at the top right and type “Vibe” to find it easily and then click on Vibe Pixel.
Step 2: Add the Vibe pixel to your workspace:
Click the “Add to workspace” button to install the template.
Step 3: Create a new tag for the Vibe pixel
Now that the template is installed, you’ll need to create a new tag for the Vibe pixel.
Navigate back to the “Overview” tab on the left-hand side and click “Add a new tag”.
Name your tag and select “Tag Configuration.”
Under the Custom tag type, select “Vibe Pixel” (if you don’t find it, you can also use the search function).
A tag configuration tab will open where you will define the tag properties and set up trigger rules. Create separate tags for each conversion you wish to track.
2. Configure the Tags in GTM
Step 1: Add Your Vibe Pixel ID
You can find your Vibe web tracking page by following these steps:
Visit the Web tracking page under the Vibe Settings menu.
Choose your Advertiser and click on Setup.
Select Google Tag Manager as an installation method.
Copy your Vibe pixel id and paste it in the.
Step 2: Select Tag Type: Choose between a Page View pixel and an Event pixel:
Page View Pixel: Tracks a specific page view event.
Event Pixel: Tracks event-based conversions using GTM. To create an event tag, choose “Event pixel” and select the corresponding event you’d like to track from the available dropdown. You can use the Lead tracking code to track any specific action that you wish to include in your Vibe.co reporting, such as a button click, form completion, or thank you page view. The Purchase event enables you to track any action related to a purchase event on your website. You will need to indicate a price,
3. Set Up Triggering
After configuring the tag, make sure to set up a trigger to ensure the tag fires correctly.
When saving the tag in Google Tag Manager, you’ll be prompted to add a trigger. This step is crucial to ensure the tag fires when the desired event occurs. Define the trigger by clicking on the trigger box, and you will be presented with a menu of options. Set the trigger to fire the event and Save.
This ensures the tag will activate as expected when the defined event occurs.