Skip to main content
All CollectionsMeasurement and ReportingReporting
Measure your Campaign Performance
Measure your Campaign Performance
Nicolas Hemidy avatar
Written by Nicolas Hemidy
Updated over a week ago

Monitor your campaign results in real-time, using the campaign detail view. On your campaign list, select View to access the campaign reporting dashboard.

Campaign highlights

In this section, you’ll find key highlights of your campaign:

  • Dates

  • Budget

  • Number of impressions over time

  • CPM over time

  • Completed videos overtime

  • CPCV over time

  • Spend over time

Reporting table

In this section, you’ll be able to go into much more depth to understand how different strategies and content are performing..

You'll be able to measure:

  • Impressions: number of impressions

  • CPM: cost per 1000 impressions

  • Completed views: number of completed views

  • CPCV: cost per completed view

  • View-through rate: average viewing ratio of your creative

  • Households: number of unique IP addresses

If you've implemented a web pixel, you'll also be able to measure:

  • Sessions: number of web sessions (a session corresponds to user interactions with your website within a timeframe; expires after 30 mins of inactivity)

  • Cost per Session

  • Leads: number of leads

  • Cost per Lead

  • Purchases

  • Cost per Purchase

  • Revenue

  • ROAS (Return On Ad Spend)

You can easily filter metrics by:

  • Strategy

  • Date

  • Ad

  • Apps and Channels

  • Geography

  • Age

  • Gender

  • Audience

You can share reports with team members and/or clients by either adding them to your account or directly downloading your reports. Simply click on the Download Report button on the bottom right of your Reports page.

Did this answer your question?