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Release Note October 2023
Release Note October 2023

More audience segments, a larger channel inventory, and advanced reporting: Vibe keeps getting better and so do your campaigns!

Nicolas Hemidy avatar
Written by Nicolas Hemidy
Updated over a week ago


New Targeting Segments 🎯

Add new audience segments into your Q4 campaigns:

  • Career

    • CEO

    • Engineering

    • Finance and Accounting

    • Marketing

    • Small Business Owners

  • Education

    • College Degree

    • Graduate Degree

    • High School

    • Some College

  • Political: Unregistered / Registered Voters

  • Healthcare

and more! Review the full list here.

Reach viewers on The Roku Channel 📺

New Apps & Channels selection: The Roku Channel! Diverse programming and a wider, engaged audience for your TV Advertising campaigns. Try for yourself!
Go to Platform →

Learn more about channels and campaign targeting.


Reporting by Screen Type 📱

TV, Tablet, or Mobile? Learn which devices your audience are watching. Performance numbers per screen type are now accessible by default on your Vibe dashboard.

Stay tuned for what's coming next 😎

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